Media and Research Purchasing
We can also help advertisers derive better value from media and research budgets.
Our market knowledge, experience and tools ensure that our clients identify, select and contract with the media and/or research agency best suited to meet their needs locally, regionally or globally.
We are 100% independent, and are funded only by our clients.
Services
We help marketers and purchasers review their Media and Research agencies in order to maximise the efficiency of these budgets.
This is achieved through improvements in:
- Process - by identifying inefficiencies and facilitating positive change
- Value - stemming from cost reductions and/or improved return on investment
- Relationships - resulting in improved delivery and results
We achieve this through a team of experienced media, research and procurement professionals who understand the tools and techniques as well as the business objectives they serve.
We can work as part of the client team by working alongside in-house procurement, research and media experts or provide a full, professional service direct to CEO's and CMO's.
Past clients have included Warner Music, Ministry of Sound and The Association of Publishing Agencies
Media Reviews
We believe that the best results are achieved by following a clearly structured review process in order to:
- Ensure understanding between client and partner agencies
- Reduce cost by driving efficiencies
- Enable changes and improvements to be made
We realise that one size most certainly does not fit all and that you may want to use some individual aspects of our service, and not others.
For more information, please call 0845 603 8164 or email
Buyers’ Check-list you can answer ‘yes’ to. The more ‘no’s’ you get, the more your print buying policies need an overhaul.- Does your organisation have an written print buying strategy which suits the needs of your business?
- Do you obtain ‘open’ quotes (i.e. detailed, broken down quotes) for every job?
